Experience
Moulthrop's Delegate Campaign Intern
Over the few weeks of my internship, I performed many different skills and responsibilities which varied around graphic design and media writing. I interned with a republican candidate, Greg Moulthrop, who is running for the 87th district House of Delegates. In this role, I helped manage Greg Moulthrop’s social media accounts where I would assist him with keeping in touch with his followers while also, gaining new followers as part of a grassroots effort to gain popularity. The overall goal was to help Greg position his followers into a place where they can execute a “Get-out-the-Vote” plan right before Election Day and win the race.
While Greg is not running a campaign that is entirely negative against his opponent it is important to gather data on his opponent to use in research for my communication and outreach efforts that appropriately contrast Greg with his opponent. This requires research and analytical skills and compelling updates that are short and easily digestible for followers on Greg’s social media platforms to persuade voters to vote for Greg on Election Day.
I learned many different skill sets and graphic design strategies which helped guide me in my future internships. My skills improved in digital editing, problem-solving, and many more. I used digital editing skills to create short (2-minute videos) to communicate with voters and develop Mr. Moulthrop’s brand on social media platforms such as LinkedIn and Facebook. Also, I was able to research and understand the problems that are on the top of voters’ minds and his opponents.
My classes at Longwood have helped me succeed in this internship where I was an amazing help to my supervisor. Each graphic design you see placed above demonstrated a skill that I learned in my Communication classes such as using Canva. I created websites and these design postings mainly to bring awareness to important policy issues that Greg Moulthrop wanted to focus his campaign on. Now that this internship has come to a close, I am more comfortable with creating, editing, and developing designs for political candidates as well as for other recruiters.
Work Samples
Graphic redesign
Mock presser
Situation & analysis paper
Semiotic analysis
Professional statement
Magazine Feature Article
This is a magazine feature story that focuses on the former president of FIERCE which is a hip-hop dance team at Longwood University. I completed this class for Advanced Media Wring. I developed skills in writing, interviewing sources, editing pictures using Adobe InDesign, and Canva.
Critical News Report
I developed a news video focusing on a series from a film or TV show. This video demonstrated my reporting skills and AP standards. For this assignment, I was able to create a broadcast (though not live) that included stand-ups and found footage.
Untucked Podcast
This is a topic about my life where I developed an audio project using interviewing, voiceovers, audio overlays, and mixing skills. My topic varied around something personal to me that have you reflect on who you are, whom you want to become, or people/stories from your family history.
Collaborative Fandom Documentary
I am creating a short documentary video (3-5 minutes long) on something I find creative. This is called a fandom. This documentary included reporting techniques using AP standards and digital editing skills. Since this project was collaborative, my partners and I did a documentary on an AKA to find out her perspective on being in one of NPHC's sororities at Longwood University.
Relevant Coursework
Principles of Communication Design
This course was designed to learn knowledge on the principles and practice of design, imagery, brand identity, and more in contemporary visual communication.
Major assignments included redesigns I created using the CRAAP technique when making flyers, posters, logos, etc.
The learning outcome was utilizing appropriate design software while also identifying how a good design is supposed to look vs. a poor design.
Advanced Media Writing
This course focused on the composition of professional quality messages for the modern media landscape. I studied and practiced advanced perspectives of reporting and writing skills used in print, broadcast, and online media.
Skills developed in AP Style writing, IMVAIN exercises, inverted pyramid exercises, writing interview questions, writing headlines, and doing storyboard exercises.
Conducted major assignments such as the Mock Presser, Buzzfeed Listing Post, Magazine Feature, NPR Global News Report, Collaborative Fandom Documentary, and Critical News Report to gain skills in media writing and effective communication.
Digital Editing
A comprehensive study of digital editing equipment and techniques used in the media industries. Emphasis will be placed on non-linear video and audio editing.
Skills developed highly in digital editing and media production using tools such as Adobe Premiere Pro and Adobe Audition. My skill assets developed in interviewing, finding sources, incorporating Broll with music, adding intro and outro clips, and using Adobe Premiere Pro and Adobe Audition.
Major projects took place in News packages, Podcast episodes, Studio Interviews, and Short children’s book stories.
Media Production
The course acclimated me to more hands-on production and ways to better my editing skills. Proclaimed experience in production and videography. I was able to use my knowledge and learning abilities to fulfill the reinforced oral competency in the Digital Media concentration.
Learning outcomes varied around the ability to develop a video news package with a clear central message supported by relevant, accurate supporting evidence.
Exhibit effective delivery with non-verbal and verbal attributes in the news package. Developed four major productions in podcast style, hard news style, and short creative styles.
Digital & Social Media Technologies
Practical and theoretical approaches to examining the influence of digital and social media technologies on consumers and communication industries.
The course explores personal branding and the strategic use of digital marketing tools in order to develop specialized, professional portfolios.
Promoted the professional vlogs series with the creation of informative social media messages in a content marketing campaign. Analyze and critique research, and related news, regarding digital and social media technologies.